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This Product Bulletin was originally published on
May 25, 2007 and has been updated for NetApp reps selling directly to
customers. A separate channel Product Bulletin has been published as well. 1. Summary
The
Optical Replacement Promotion is a package containing NetApp hardware and
software designed to target typical optical storage deployments. With the increasing pressure on this market
due to the exit of HP from this business in July 2006 and continued headaches
faced by customers from management of these solutions, a targeted disk-based
archival solution can significantly increase our ability to penetrate
accounts that use optical storage or are considering deployment of optical
storage solutions. The Optical Replacement
promotion offers a NetApp FAS3020
with SnapLock, one protocol, and 7TB of SATA disk storage at a
promotional direct end-customer price of $46,806 USD for the bundle with CIFS and $56,352 USD
for the bundle with NFS, from May
29, 2007 through Nov 29, 2007. The pricing published on May 25 was NetApp
pricing to the channel, not the promotional direct pricing. NetApp resellers
may still use the prices announced on May 25 as their promo prices from
NetApp—no additional channel discounts or PVRs apply. For reference purposes, direct list prices
for these same configurations with NetApp initial installation are
$124,053 for the SnapLock CIFS bundle and $136,565 for the SnapLock NFS
bundle. Promo pricing can be summarized as follows:
Channel partners and channel reps should refer to the
Channel Optical Replacement Promotion Product Bulletin for pricing. Only 1
PVR is allowed per customer account.
The PVR approval will be based on meeting the following criteria: The
deal has to involve either an existing Optical Takeout or be targeted against
a new Optical storage opportunity.
This has to be shown via listing of the competitive optical vendor
including vendor name, model number, and opportunity size (see Order Process
below). 2.
Availability Period The promotion is targeted to run
for 2 quarters length of time starting on May 29 to Nov 29 2007. The period may be extended at a later point
in time depending on certain metrics. This promotion currently only applies
to the North American Geo locations. 3.
Regions Supported In North America the countries
supported are 4.
Restrictions and Requirements • This offer is
available for customers in • Each customer
is limited to a maximum of 1 promotion package • If preceded by
an evaluation, the promo offer must be exercised (i.e. converted to sale at
the promo price) within four (4) weeks of the ship date. The
following is a list of the Promo Package in terms of products and sub
elements as well as service contracts included in the package
Quoting Use the promo PVR for this package to achieve the promo
pricing. The promo can be ordered using standard NetApp quote tools
(CE/PE) The promotion is implemented via a standing PVR – PVR65927 Note that this PVR number is for
Direct Sales only. Channel Partners
will use PVR number PVR65926, as listed in the Channel Optical Replacement
Promotion Product Bulletin. 6.
Order Process The basic process is to create a quote with the above
products making the right selection between NFS and CIFS and between SnapLock
Compliance and SnapLock Enterprise Edition. Submit information regarding the Optical vendor and
Product being targeted for replacement (REQUIRED PIECE) Submit with the PVR request with the PVR number PVR65927 Sales Operations will review the request and respond with
an approval of the PVR or request more info before approval. How to create this configuration in CustomerEdge: 1. Begin a new quote. Select “Add
System” 2. Choose “FAS30XX Series” and click
“Select and Configure” 3. Select the “FAS3020” (not the
FAS3020 Cluster, nor the FAS3020 SAN) 4. Click the Protocol tab and check
either “NFS” or “CIFS”; do not check “FCP” 5. Click the “System Software” tab
and check either “SnapLock Enterprise” or “SnapLock Compliance. Uncheck
“SnapRestore”; do not check any other options. 6. Click the “Power” tab; under
“Cabinet Required?” choose NO. Under “Country Power Cord” choose “ 1. Click the “Storage” tab. Under
“Storage Controller ( 2. Click the “NICs and Adapter” tab.
In the “Remote LAN Module” section, choose “No RLM Card for System” 3. Make sure “SupportEdge Services”
is checked In the “Services” tab, Make sure no training options are selected
in the “Options” tab. 4. Click the “Done” button to return
to the Quote Form screen. 5. In the lower half of the screen
click the “Edit Service” button 6. Change “Level of Service” from
SupportEdge Premium to SupportEdge Standard. 7. Change “Parts Delivery” from “4
Hour” to “NBD” ; Make sure box for “Initial Installation” is checked 8. Click the “Done” button to return
to the Quote Form screen 9. Click the “Apply Discount” button.
Enter the correct promo price ($46,806 for CIFS or $56,352 for NFS) in the
“Desired total” box and click “Apply NetPrice Solver” to calculate the
discounts and return to the Quote Form screen 10. In the lower half of the screen
click the “Pricing Analysis/PVR” tab 11. In the “PVR Exception/Promo#” box
enter “PVR65927” 12. In the “PVR Reason” box enter
details about the brand, type, model, and capacity of the optical storage
being replaced. 13. Save your quote 14. If you wish to sell additional
systems, software, storage, or services as part of this optical replacement
solution, please put those into a separate quote and file a separate PVR for
those items if greater than normal discounts are desired for those additional
items. Do not add additional items to this quote. 7.
Sales Tools Internal
and NetApp channel partner use only ·
Archive & Compliance solution pages on SalesEdge
& on PartnerCenter
·
Optical replacement FAQ (on Archival & Compliance pages) ·
Optical replacement training slides (on Archival & Compliance
pages) ·
FileNet partnership page on SalesEdge
& PartnerCenter ·
SAP alliance/solution page on Marketingweb
& PartnerCenter ·
EMC Centera competitive information on SalesEdge
& PartnerCenter Approved
for External use ·
Optical replacement customer presentation (on Archive & Compliance
pages) ·
Forrester TEI study on optical replacement with NetApp (on Archive
& Compliance pages) ·
SnapLock external
web page and datasheet ·
FileNet solution
brochure ·
SAP archiving solution
datasheet ·
Veritest
report comparing Centera G4 to NetApp FAS3050 ·
Procedo
report comparing Centera G4 to NetApp with SnapLock ·
TR-3263—WORM
storage using SnapLock ·
White paper 7005-1006 “NetApp RAID-DP:
Dual-parity RAID 6 Protection Without Compromise” ·
TR-3298 Implementing
RAID-DP double parity for data protection ·
Various TR’s on FileNet Image Services including TR-3286, TR-3335, TR-3571, TR-3416 For
additional information on the promo please refer to the following sites. Also
for more questions here are some more contacts Product
Management Ashish Gupta (ashishg@netapp.com),
Product Marketing Thomas Savage (savage@netapp.com)
or Alliances Marketing John Kim (Jkim@netapp.com)
if you have additional questions. Contact Information: Please contact your Network
Appliance Sales Operations Representative with questions concerning this
bulletin.
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